A Level Media Studies is an academic subject that focuses on media literacy and analysis as opposed to BTEC Creative Media Production, which is more practical. The A Level course is 70% exam based and 30% practical work.
This course is best suited to students who wish to study more academic courses at university.
You will be analysing media texts in relation to academic theories such as semiotics (the language of media, postmodernism etc.), representation (e.g. feminist theories, theories of ethnicity and postcolonialism etc.), audience theory (including how the media affects our behaviour and the need for regulation) and industry theories (media ownership, government regulation and
Practical Coursework allows you to creatively apply your theoretical knowledge and understanding of media language, representation, industry and audience to an original cross-media production that will involve producing both print and video products.
The following forms are studied:
• Newspapers (The Times and The Daily Mirror),
• Magazines (Vogue and The Big Issue),
• Television (Life on Mars and The Bridge),
• Online, social and participatory media (Zoella and Attitude).
• Advertising and marketing (Kiss of the Vampire, Tide’s Got What Women Want, WaterAid: Rain for Good),
• Film marketing (Black Panther and I, Daniel Blake),
• Music video (Dizzee Rascal and Vance Joy),
• Radio (Late Night Woman’s Hour) and…
• Video games (Assassin’s Creed III: Liberation).
Media Studies offers a broad, engaging and stimulating course of study which enables you to:
• demonstrate a critical approach to media issues.
• demonstrate appreciation and critical understanding of the media and their role both historically and currently in society, culture, politics and the economy.
• apply theoretical knowledge and specialist subject specific terminology to analyse and compare media products and the contexts in which they are produced and consumed.
• engage in critical debate about academic theories used in media studies.
• Develop your essay writing and literacy skills in order to answer complex questions about the media.
A variety of trips and visits will be available throughout the year in addition to some opportunities to meet visiting speakers from the Creative Industries.
Trips and visits in the past have included:
• University of Sheffield Film Festival.
• BFI London Film Festival and Harry Potter Studios.
• Media City Manchester.
Trips – as and when they take place. Minimal costs involved to purchase existing media texts (less than £5 to purchase magazine and news texts).
Two exams (70%) and coursework (30%).
General Level 3 entry requirements.
Film, Photography, Fine Art, Graphics, Performing Arts, Music Technology, English Language, English Literature, Sociology, Philosophy, Psychology, History etc.
You can have a look at the subject specific Instagram sites by searching:
• Broadcast (TV and Radio),
• Publishing and journalism (newspapers or magazines),
• Media Planner,
• Advertising and marketing,
• Social Media Manager,
• Information technology,
• Travel and tourism,
You can learn more about media careers, degrees and apprenticeships here: https://www.ucas.com/job-subjects/media-studies.
Check out our Culture Vulture link to see what takes your interest.
Click the link and have a go at our 10-week learning plan to get you off to the best start.
Follow the link to see an introduction to the course, identifying what you will study with us in the first few months and what you might already know.